City launches reTHINK your drink campaign
In an effort to get people and places to choose healthier beverages, the Minneapolis Health Department has launched the reTHINK Your Drink campaign.
The new campaign aims to help people understand how beverages make up a significant part of their diet, and what people drink can either positively or negatively impact their mind and body. Experts have identified sugary drinks as the single largest contributor of calories and added sugars to the U.S. diet.
At community events throughout the summer, Minneapolis Health Department staff will educate residents about the health effects of frequent sugary drink consumption and promote healthier options, such as Minneapolis tap water.
The campaign kicked-off today at the IDS Crystal Court where folks had the opportunity to talk to health department staff about healthy beverages, see how much sugar is actually in some popular beverages and also taste test healthier drinks.